After the research and selection of our topic, we applauded Laiwa company's state-of-the-art innovation of using waste materials to make daily products. We noticed how Laiwa made hangers out of rice husks, significantly showing and contributing to sustainable goals and the advancement of humanity. In addition, Laiwa Company uses various kinds of agricultural waste to produce different items such as sunglasses made from fishing nets, coffee grounds-made hangers, etc. Laiwa Company aims to decrease the amount of waste as much as possible, rejuvenate the waste from agriculture into other products, make waste valuable once again, and give this waste a second life. Laiwa takes the opportunity to promote its core values of "Nature-made things are not always perfect" and "Changing the standard of 'perfect" by introducing imperfection offers in the market. Things made from natural ingredients are not always stable and have a fixed color, shape, or structure; hence, Laiwa Company hopes customers accept the imperfections and flaws of their products for the sake of being eco-friendly. The company's actions prove its willingness to step in the way of eco-friendliness and further promote sustainable development.
As an international trading company focusing on fashion props and accessories, Laiwa decided to design hangers as a starter. Inspired by a wood factory dealer who showed them a straw made from marine waste, Laiwa realized the significance of the materials used in making products. To fulfill client requests, Laiwa works on the development of eco-friendly and recyclable products to this day. Founded in 2020, Laiwa Company has experienced several levels of obstacles, including the pandemic that broke out during 2020. Competitiveness became a huge determining factor as to whether or not Laiwa's merchandise remains in the global market. Knowing about the pressuring environmental issues, Laiwa started investing in agricultural waste used in fashion props. Eventually, they succeeded in maintaining their place in the market and took clients' advice to further improve their products and competitiveness. To Laiwa, selling their products is more than beneficial to their company, so they take part in local markets and exhibitions to promote their products even more. NOKE and AABT were two organizations Laiwa worked with during the marketing of their product in Huashan and Neihu. The two organizations also raise awareness for environmental conservation and sustainability, helping Laiwa further promote their business to the community.
During our interview with the CEO of Laiwa, we understood that Laiwa is currently trying to make products out of fabric and clothing fibers to make building materials like tiles. They also aim to keep on investing and focusing on making clothes hangers out of different kinds of agricultural husks and waste materials. They stated that they hope to make more necessities that can impact the environment and become meaningful products. Since AI is a widely used technology nowadays, using AI power tools to contribute to sustainable development would make the process easy significantly. The usage of AI can be used to improve energy efficiency and manage disposals more easily. So far, Laiwa has not used AI to make products, but they have started to use AI-powered tools' ideas or generated images to design new products.
Ceo Introduction :