A. When the Story Wear was first founded, the original idea was to create a fashion brand which was willing to never create trash. Fashion industry is already the second largest industry of environment pollution in the world and contains over 10% carbon emission of the whole world. 20% of marine pollution is also created by the textile and fashion industry. The whole textile and fashion industry needs a huge revolution to solve the environment pollution and labor rights issues. Story Wear was created to be a solution for everyone to resolve these problems.

A. The fashion market, especially in Taiwan, there isn’t a fashion brand like Story Wear yet, which fully uses recycled clothes and jeans to create fashion designs. The most unique feature of the Story Wear is that half of the people who make fashion design products in the brand are from non-profit organizations. Including cerebral palsy organizations, rehabilitated people organizations, and The National Council of Women are making products of Story Wear by hands.

A. As you can see, the prices of the products of Story Wear are pretty similar to other fashion brands. Compared to the other 100% handmade sustainable products, the prices of the products of Story Wear are not like 100% handmade prices, which are already considered not very expensive. We never do discounts up to 30% off. Instead of attracting the customers by the discounts, we want to attract the customers that are truly interested in sustainable fashion more. Because of the customers, the profit we gain is much less than other fashion brands. So we would like to earn more of our profit. Beside selling products in our store, we also do customized orders for the customers. This is also another way to keep our uniqueness.

A:Sustainable fashion is essentially a global trend that most fashion brands are embracing. From luxury brands like Louis Vuitton to athletic brands like Puma and even fast fashion labels, everyone claims to be sustainable. This is because it's an irreversible reality, and the hope is that everyone will understand how circular economy and design can bring about meaningful changes. Let's strive for true sustainability through circular design practices.